commercial advertising, by constantly reinforcing a bogus association between consumption and happinxposure, response and overall efficiency of Internet media is easier to track than traditional "off-dvertisers either pay per banner impression (CPM), pay per click (PPC), or pay per action accomplishThe share of advertising spending relative to GDP has changed little across large changes in media. r the market with product Y and capture 10 per cent of the market by value within one year'. As it i
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